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Haywire Winery Unveils “Certified Local”

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[Summerland, BC] – The team at Haywire Winery is thrilled to unveil its Certified Local program as a token of gratitude to the incredible residents who have steadfastly supported the Okanagan wine industry over the decades. The year-round visits and purchases from locals have played a pivotal role in transforming this region into a globally respected wine producer.

In these times of economic uncertainty and travel constraints, embarking on a day trip to Okanagan wine country emerges as a cost-effective outing, allowing people to reconnect with the Haywire team. To express their appreciation, the winery is introducing the Haywire Certified Local program, offering an award-winning winery experience to residents with an Okanagan mailing address.

“We wanted to find a fun way to thank our cherished locals for their unwavering support over the years,” notes Haywire Winery founder Christine Coletta. “What started as a grassroots experience 20 years ago has evolved into an industry that caters to everyone’s tastes. Our team,” she continues, “is committed to making wine touring enjoyable and relaxing, removing any pretentiousness from the equation. Visit Haywire Tasting Lounge and introduce yourselves to our amazing service ambassadors and rediscover local wines.”

Okanagan residents 19 years and older are invited to claim their card today, and start to elevate their wine country adventures!

Signing up is fast and easy at haywirewinery.com/certified-local

Once registered, the winery team will prepare your Haywire Certified Local identification card for pick up during your next visit to the winery. Once you have the card in hand, simply show your card to the Haywire winery team to take advantage of your benefits.

Haywire Tasting Lounge | Photo Credit: Shari Saysomsack
Haywire Certified Local card | Photo Credit: Melissa Leung

Fantastic Haywire Certified Local Perks

Make a Day of It

The team at Haywire is thrilled to have the collaboration of their neighbours. Show your Certified Local card and ALSO get:

This exclusive Haywire Certified Local card is valid from March 15th to June 15th and September 15th to December 15th, 2024. Join the team at Haywire in celebrating the essence of the Okanagan and the bond they share with the local community.

Haywire Switchback Pinot Gris 2021 ($29.99)

Haywire Winery is surrounded by Switchback Vineyard, a biodynamically farmed site that forms the foundations for the natural and minimal intervention winemaking approach, resulting in wines that reflect the terroir.

The Pinot Gris from Switchback Organic Vineyard was whole-cluster pressed into large format concrete tanks for fermentation using natural yeast and aged for six months on lees. 

Alcohol 13.0%| pH: 3.22 | TA: 7.5 | RS: 1.7

The colour is Alsace gold, but the flavour is Okanagan fresh. Aromas of ripe pear and Mandarin orange. Pear and citrus flavours with a mineral backbone that enhances the structure. Medium-bodied and rich mouthfeel adds to the complexity of the wine. 91 Points.

For information on other Haywire wines see – Haywire Lunar Red – Limited Edition

MORE ABOUT HAYWIRE WINERY

In 2009, Haywire began as a virtual wine brand at Switchback Organic Vineyard. Today, Haywire is renowned in Canada and Europe for its cool-climate wines, emphasizing “less is more” winemaking. Chief winemaker Matt Dumayne’s signature style features the use of state-of-the-art concrete vessels, natural yeast, and a gentle touch, resulting in vibrant, textured wines. The winery, with a fresh label and a year- round tasting lounge, offers visitors in Summerland a chance to enjoy personalized service with scenic lake and vineyard views while savouring their beloved Haywire wines.

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