
At-a-Glance 📌
Who we are: BCWineTrends is in its 10th year covering British Columbia wine, with 700+ published articles since 2015.
What we cover: BC wines across all styles, along with select wine-related products and books relevant to the BC wine landscape.
Editorial independence: No fees for reviews. Samples never guarantee coverage or a positive assessment.
Reach & discovery: Our tasting-based guides increasingly rank alongside leading national and international publications for “best of BC” categories (sparkling, rosé, blends). Traffic is driven primarily by organic search, with discovery extending beyond British Columbia.
Amplification: BCWineTrends.com · Newsletter (1,000+) · Instagram (4,000+) · Facebook · LinkedIn · Vivino (Top 100 Canada contributor)
Contact: julian@bcwinetrends.com (email first before shipping)
About BCWineTrends 🍷
Founded in 2015, BCWineTrends provides independent, tasting-driven coverage of British Columbia wineries, wines, restaurants, and industry trends.
Now in our 10th year, we continue to document the evolution of BC wine with a balanced, data-informed perspective and a genuine passion for what’s happening in our own backyard.
Our focus is on:
- Quality and balance 🍇
- Value at all price points
- Real-world availability
- Supporting BC wineries during a challenging industry cycle 🤝
While rooted firmly in British Columbia, our comparative guides increasingly introduce local wines to national audiences through organic search and AI-driven discovery, helping more readers discover what BC does best.
What We Accept 📦
Submissions are accepted from wineries, agents/distributors, marketing firms, and retailers by prior arrangement.
Wine Samples 🍾
All styles considered. We prioritize wines that align with seasonal guides, comparative tastings, or broader BC industry coverage.
Products 🥂
Glassware, preservation systems, cellar tools, and wine accompaniments (e.g., artisan crackers) that complement the wine experience.
Books & Reports 📚
Publications relevant to wine or Canadian wine culture.
Sponsored collaborations are considered separately and clearly disclosed.
Wines of Particular Interest ⭐
We are especially interested in wines suited to comparative tasting guides, including:
- Sparkling wines at multiple price points
- Rosé emphasizing freshness and balance
- Structured reds and age-worthy whites
- Red and white blends that overdeliver for value
- Wines with consistent DTC or retail availability
Inclusion in annual “best of” guides is curated and selective.
How to Pitch & Ship 🚚
Please email first before shipping.
Include:
- Technical sheet
- SRP and availability (DTC, tasting room, BCLDB/private retail, online)
- Media assets (label art, bottle & lifestyle images)
- Preferred links
We will confirm fit and estimated timing before shipment.
Wines are cellared at appropriate temperatures and rested after transit.
Coverage & Amplification 📣
Coverage may include:
- A review or inclusion in a tasting roundup
- Newsletter placement
- Social amplification (Instagram, Facebook, LinkedIn)
- Vivino publication (julian.park)
Original bottle and lifestyle photography are produced when appropriate.
Editorial Standards 🧭
- Independence: Samples do not guarantee coverage.
- Tasting context: Blind or semi-blind when appropriate.
- Disclosure: Any material relationship is clearly disclosed.
- Embargoes: Respected when agreed in writing prior to shipment.
Get in Touch 📬
Email: julian@bcwinetrends.com
Instagram: @bcwinetrends
Facebook: BCWineTrends
LinkedIn: BCWineTrends
Vivino: julian.park
